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FASHION | Meet Eleanor Campbell - Grand Finalist in The Ned Prix de Fashion 2021

New Zealand's national fashions in the field final, The Ned Prix de Fashion, turned into a virtual competition this season due to a lockdown in Auckland forcing the cancellation of the planned event.

Sara Allpress - Grand Finalist in The Ned Prix de Fashion
Eleanor's entry into The Ned Prix de Fashion

The competition featured 15 finalists from around the country who had each won a qualifying competition at a raceday around New Zealand over the spring / summer and went on to submit images and an optional video of their outfit (or "entry").


Our panel of eight judges from New Zealand and Australia then had the unenviable task of narrowing the field down to five grand finalists - one of whom is Eleanor Campbell.


Conversations around the dinner table may be interesting this week with Eleanor and her mum Anna both being grand finalists in The Ned Prix de Fashion.


Ahead of the announcement as to who will take out the competition's Supreme Award, we had a chat with Eleanor to learn a little more about her stunning entry.

Racewear girl with horse
Eleanor's no stranger to racedays

How long did it take for you to plan your outfit?


"I was always going to wear my outfit I won in, but my mom actually found this dress online and I loved the vibe.


"I knew I wanted to wear a brown beret with it and scored a vintage bargain suede beret off TradeMe which I love!


"All my accessories were already in the wardrobe.


"Everything arrived a few days before the competition closed, so it was all up in the air but came together in the end."





Was there anything unusual or unique about your outfit?


"My favorite piece was definitely my TradeMe beret.



"I love the suede, tassels and that it’s vintage."



What inspired you for your outfit?


"My look was very 70’s inspired."



Eleanor was a Fashion Qualifier in the Milford Centre Fashion Stakes here at Ellerslie on Barfoot & Thompson Auckland Cup Day

What might people be surprised to know about you?


"My mother and I have a doggy daycare / boarding kennels.


"We are not very glamorous at the workplace, but love being able to dress up for the races."



What differences did you notice between entering a runway competition vs online?


"I actually really enjoyed just having my sister take my photos and being at home.


"I get so nervous walking the runway and possibly being asked a question on stage!"



What would you say to someone who would consider entering such a competition for the first time?


"It’s great being able to dress up and wear an outfit you love.


"Whether you come away with a sash or not, it’s still an amazing thrill."

What next?


Eleanor and the four other Grand Finalists each remain in the running to be named 'Supreme Winner' of The Ned Prix de Fashion 2021 and take home the winner-takes-all $20,000 prize package from The Ned and Victoria Racing Club - plus the coveted title of being New Zealand racewear's national titleholder for the 2020/21 season.

Stay tuned for the announcement of the Supreme Winner of The Ned Prix de Fashion which will follow next week.

  • To see all the finalists, click here

  • To learn more about the judges and The Ned Prix de Fashion, click here

  • More Grand Finalist updates will be landing on this blog soon too!